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1970 Lancia Stratos Zero
1970 Ferrari 512S Modulo
Iconic Designs and Designers
The 1970s saw the wedge shape come to fruition with several iconic models. Marcello Gandini of Bertone was a pivotal figure in popularizing this design. His work on the Lamborghini Countach, with its radical angles and scissor doors, epitomized the wedge aesthetic. The car was not just a design icon but also a technical marvel, showcasing how aerodynamics could coexist with breathtaking aesthetics.
Similarly, the Lancia Stratos HF, also designed by Gandini, displayed how the wedge shape could be applied to a rally car, combining aerodynamic efficiency with rugged functionality. Meanwhile, Giorgetto Giugiaro’s Lotus Esprit brought the wedge design into a more compact and streamlined form, further illustrating the design’s versatility.
The Legacy and Evolution
The wedge design set the tone for several decades of automobile design. It represented a bold leap into modernity, redefining what cars could look like and how they could perform. The legacy of this design era is still evident today in the emphasis on aerodynamics in automotive design, although in a more subdued and refined form.